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Analysis & Insights: Geographics
If a brand is targeting one country they often want the majority of their views to come from there. But, with languages that cross borders, YouTube doesn’t work that way.
Show brands that your channel ”over-indexes” in the desired geography. In other words, the residents of Country X are more likely to be found on your channel than other channels.
When you realize that all channels are in the same borderless boat, it frees you up to present research that highlights where you shine in comparison to others.