All Creators want more subscribers for their YouTube channels. But, right now, are you getting the subscribers you deserve? Are you getting what everyone else is getting? How would you know?
VideoAmigo Has A Stat For That.
The stat is called Conversion.
For every million views you get on your YouTube channel, how many subscribers do you convert? And, how many should you convert, based on what everyone else is converting? It’s an awesome statistic to demonstrate whether you’re just passing time making videos, or actually gaining commercial ground by building a fan base.
Where We Get Our Stats.
VideoAmigo relies on its own database called the Touchstorm Video Index, which, as of this writing, tracks 21.7mm YouTube channels and 1.2B videos, categorized by Topic. Marketing and research professionals from Touchstorm design VideoAmigo’s tools and interpret the data. They’ve been working with big brands managing YouTube channels for more than a decade.
Learn more about VideoAmigo.
YouTube Conversion Rates… Are You Hot? Or Not?
- As you can see in the chart, the average Conversion Rate on YouTube is 619. For every million views the average channel receives, 619 people become subscribers.
- The second column shows the Conversion Rate of your Topic. Let’s say you are an Italian Cooking Channel. What’s a typical Conversion Rate for Italian Cooking? Answer: 6250. For every million Italian Cooking views, 6250 people become subscribers.
- Your goal – the real number you want to aim for – is next on the chart: what
arethe best in your Topic doing? We rank all the Italian Cooking channels by views, extract the Top 10%, and discover that the best of the best Italian cooking channels convert 6672 subscribers for every million views they receive. That’s 400 more than the average Italian Cooking Channel, and it’s 6000 more than the average channel on YouTube.
Be sure to check out the video tutorial about how to use the Conversion Rate tool.